Car HMI USA is an award-winning international knowledge exchange platform bringing together all stakeholders leading the technical and design future of automotive HMIs and UX. For the 6th time in 2020, during 2 1/2 days you will get the unique chance to engage with your OEM, T1 & Supplier peers to discuss innovative opportunities as well as challenges in HMI and UX development that lie ahead in the industry. The event provides you with precise insights into new business use cases, concepts, technical challenges and innovations while offering you the chance to discuss specific roadmaps for autonomous vehicles, MaaS, robo taxis, car sharing and under the motto “Intuitive Vehicles + Next Generation UX + HMIs”
Today, we would like to share some insights with an exclusive on-demand video from this year “from Home” version:
Variable Fonts – Creating a better in-car experience for global consumers by Tom Rickner, Creative Type Director at Monotype.
Maximizing legibility without compromising visual identity is a considerable challenge for in-car user experience designers. Designing for screens in memory-constrained devices requires a degree of flexibility that was not available in the early days of typography. Variable font technology, the newest advancement in the OpenType font format, is poised to address these challenges, giving designers and developers more control over type, regardless of language or character set. Join us in this session to discover how variable fonts:
- can be adjusted to deliver ideal legibility, ensuring consistent branding and a superior in-car user experience.
- integrate into your UX to solve problems related to expanding typographic choice in a limited memory footprint.
- remove the performance barrier to unlock immense potential for designers.